Episodes

Join this podcast's Facebook Group: The Dental Marketer Society Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/ [Click here to leave a review on iTunes] ‍ Guest: Kyle Stanley Practice Name: Beverly Hills Dentist Check out Kyle's Media:‍ Instagram Speaker Website Pearl AI Company ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍‍ My Key Takeaways: Make sure to separate yourself from your business. You...

BEFORE OPENING ‍ Kathryn's full interview: https://thedentalmarketer.site/podcast/371 ‍ In this episode Dr. Kathryn Alderman gives us a unique and interesting mindset on how to view your practice, new patients, and the industry. She tells us how potential patients are just a number of shares we hope to take from the market we are in. If you start to ask yourself "what do I bring to the market and how will I take shares" then this could change the way you market your startup! She gives us impo...

Join this podcast's Facebook Group: The Dental Marketer Society Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/ [Click here to leave a review on iTunes] Guest: Irene Iancu Practice Name: Toothlife Studio Check out Irene's Media:‍ Email: irene@toothlifestudios.ca Instagram @toothlife.irene @toothlife @toothlifestudio @toothordare.podcast Toothlife Brand Personal Website Her Podcast: Tooth or Dare ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: h...

BEFORE OPENING ‍ In this episode Dr. Chris Phelps tells us his 3 proven startup marketing methods he utilized BEFORE OPENING his doors to ensure, that when he was open to the public, he had new patients on day one. We discuss how direct mailers are huge component ONLY if you know what you are doing (and Chris gives us the exact formula he utilizes to ensure you know what you are doing). Then we discuss local paper advertisement and then... ground marketing! Chris lets us know the timeline, the ...

Brought to you by: Try Carestack for FREE! Click this link to schedule a free 10 DAY TRIAL: https://lp.carestack.org/thedentalmarketer Also, mention "The Dental Marketer Podcast" if you do decide to go with Carestack, and they will give you an EXCLUSIVE DEAL! Check out CARESTACK now: https://lp.carestack.org/thedentalmarketer ‍ ‍ Guest: Brad Dykstra Practice Name: MI Smiles Dental Group Check out Brad's Media: Email: drdykstra@mismilesdentalgroup.com ‍ Host: Michael Arias‍ Website: The De...

(If you DO want to work with Studio8e8, they are actually giving all our listeners an EXCLUSIVE DEAL!) Reach out to Studio8e8 here: https://s8e8.com/affiliates/tdm?utm_source=tdm&utm_medium=affiliate&wc_clear=true ‍ In this episode Joshua Scott lets us know the 4 crucial mindsets we must have to run a Google ad's campaign successfully. He lets us know why Google ads are possibly one of the best investments for your practice and how the 4 mindsets fall into this. The first one is: EXPOSURE. Josh...

Join this podcast's Facebook Group: The Dental Marketer Society [Click here to leave a review on iTunes] ‍ ‍ Guest: Barb Stackhouse Business Name: Profit First for Dentists Check out Barb's Media:‍ Facebook Her Book: Profit First for Dentists Schedule A Call ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍‍ My Key Takeaways: Instead of pointing fingers at team members, trying working together to change the system! Mak...

(If you DO want to work with Golden Proportions, they are actually giving all our listeners 2 EXCLUSIVE DEALS) Reach out to Golden Proportions here: https://go.goldenproportions.com/dental-marketer-deal ‍ In this episode Alison Micheletti tells us 5 main steps that will lead you to a successful Google campaign, meaning, you won't just get clicks and views... you'll get butts in chairs! First and foremost we need to steer the boat in a direction and the best direction and for that we need to set...

This episode is sponsored by: Dandy | The Fully Digital, US-based Dental Lab ‍ For a FREE scanner & $250 in lab credit click here: meetdandy.com/tdm ! ‍ ‍ Guest: Ankur Gupta Practice Name: North Ridgeville Family Dentistry Check out Ankur's Media:‍ Dr. Gupta's Educator Website The Happy Dentist Retreat ‍ Host: Michael Arias‍ Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/ ‍‍ ‍ My Key Takeaways: If you're not comfortable ground marketing, s...

(If you DO want to work with Crimson Media Group, be sure to mention this podcast/ episode!) Reach out to Crimson Media Group here: https://thedentalmarketer.lpages.co/crimsonmediafree/ Shane always gives all our guest a: Free Marketing Analysis (just mention our podcast name) ‍ In this episode Shane Simmons shows us how to attract more implant cases to our practice through Google Ads. He shows you how to be more efficient and how we can steal traffic and leads from the big competitors. We disc...

Join this podcast's Facebook Group: The Dental Marketer Society [Click here to leave a review on iTunes] ‍ Guest: Karen Golden Russell Business Name: Henry Schein Check out Karen's Media: Email: karen.goldenrussell@henryschein.com eAssist Dental Billing Solutions ‍ Host: Michael Arias‍ Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ ‍ My Key Takeaways: There is enough room in the market for DSO's AND private practices! You deserve 100% of...

(If you DO want to work with Wonderist, be sure to mention this podcast/ episode!) Reach out to Wonderist here: https://offers.wonderistagency.com/thedentalmarketer ‍ In this episode Michael Anderson shows us how to create and find the budget you need for the goals you have. We also discuss the expectations you must have in case your budget does not meet the goals. He discusses what we should lean in more on, if our budget is low and we really need new patients as well. We also discuss how the ...

Brought to you by: Try Carestack for FREE! Click this link to schedule a free 10 DAY TRIAL: https://lp.carestack.org/thedentalmarketer Also, mention "The Dental Marketer Podcast" if you do decide to go with Carestack, and they will give you an EXCLUSIVE DEAL! Check out CARESTACK now: https://lp.carestack.org/thedentalmarketer ‍ ‍ Guest: Clara Griffey Practice Name: Keep Smiling Waco Check out Clara's Media: Email: clara.griffey.dds@gmail.com Practice Facebook Page Clara's Facebook Page The...

(If you DO want to work with Crimson Media Group, be sure to mention this podcast/ episode!) Reach out to Crimson Media Group here: https://thedentalmarketer.lpages.co/crimsonmediafree/ Shane always gives all our guest a: Free Marketing Analysis (just mention our podcast name) ‍ In this episode Shane Simmons lets us know how to easily and quickly attract new patients with predictability on Google. If you knew how many patients you needed to attract plus how much you needed to spend to attract t...

Brought to you by: Try Carestack for FREE! Click this link to schedule a free 10 DAY TRIAL: https://lp.carestack.org/thedentalmarketer Also, mention "The Dental Marketer Podcast" if you do decide to go with Carestack, and they will give you an EXCLUSIVE DEAL! Check out CARESTACK now: https://lp.carestack.org/thedentalmarketer ‍ ‍ Guest: Ashley Hanson Practice Name: Bellano Dental Health Check out Ashley's Media: Email: ashley.hanson@bellanodental.com The Dental A Team ‍ Host: Michael Aria...

"The Dental Marketer University" is now The Ground Marketing Course: ENROLL HERE! ‍ In this episode Dr. Chris Phelps lets us know the best way to use membership plans to reactivate patients. He let's us know the strategy he used to get over 3,000 patients to sign-up to his in-house membership plan. We also discuss how the team and doctor should present plans to insurance patients and not assume that non-insured patients only need it. In fact, offering in-house membership plans to your insured p...

This episode is sponsored by: Dandy | The Fully Digital, US-based Dental Lab ‍ For a FREE scanner & $250 in lab credit click here: meetdandy.com/tdm ! ‍ ‍ Guest: Ashley Ciapciak Practice Name: Brede Ciapciak Dental Check out Ashley's Media:‍ TikTok ‍ Host: Michael Arias‍ Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ My Key Takeaways: Sometimes letting one problem employee go is the key to your team flourishing! Involving your team in th...

"The Dental Marketer University" is now The Ground Marketing Course: ENROLL HERE! ‍ In this episode Michael Anderson shows us the best possible way to market your in-house membership plan online and from your website. He lets us know how you should make your plan feel like a product on your website and how to clearly articulate your plan in simple terms so that whoever see's it is attracted and intrigued. We also discuss the operations of having a dedicated page just for your in-house plan/ dis...

Join this podcast's Facebook Group: The Dental Marketer Society Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/ [Click here to leave a review on iTunes] Guest: Jenny Citrin Practice Name: Thrive Dental Co. Check out Jenny's Media:‍ Facebook Instagram ‍ Host: Michael Arias ‍Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍ ‍ ‍ My Key Takeaways: See if your are eligible for a rate reduction on your loan! Be sure to research...

"The Dental Marketer University" is now The Ground Marketing Course: ENROLL HERE! In this episode Jordon Comstock breaks down the 3 things we need to know before even creating the pricing point for our in-house membership plans. Knowing these 3 things will set you up for success when it comes to offering your membership plans. Remember these plans are a volume game, so the purpose is to know exactly how much to charge and how easy it is for the patient to say "yes" to them. Jordon lets us know t...

Brought to you by: CARESTACK | The All-in-One Cloud Based Practice Management Software Try Carestack for FREE! Click this link to schedule a free 10 DAY TRIAL: https://thedentalmarketer.lpages.co/carestack/ You can even reach out to Jim Gerson (my "go to" person) from Carestack: jgerson@carestack.com And if you use the link provided here, they will also give you 10% OFF your Annual Subscription PLUS 50% OFF your set-up fee! Check out CARESTACK now: https://thedentalmarketer.lpages.co/carestack/...

"The Dental Marketer University" is now The Ground Marketing Course: ENROLL HERE! ‍ In this episode Vivek Kinra lets us know why in house membership plans need to be simple not just for the patient to understand but also simple enough for your front office to present and sell. The more things you add, the tougher it will be for your team. He let's us know the 3 basic plans you can build upon if you need to but if you don't then just present it as is and watch the numbers of patients accepting t...

This episode is sponsored by: Dandy | The Fully-Digital, US-based Dental Lab ‍ For a FREE scanner & $250 in lab credit click here: meetdandy.com/tdm ! ‍ ‍ Guest: Barry Bartusiak Practice Name: Bartusiak Dental Care of Washington Check out Barry's Media:‍ Phone: 724-255-1115 Email ‍ Host: Michael Arias‍ Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/ ‍‍ ‍ My Key Takeaways: The doctor should not be talking insurance! Delegate that to the fr...

The Dental Marketer University is now The Ground Marketing Course: ENROLL HERE! How To Effectively Do Direct Mail/ Postcard Marketing: https://ground-marketers.thinkific.com/courses/how-to-effectively-do-direct-mail-postcard-marketing In this episode Aaron lets us know the tried and true offers that he has seen work wonders and the ones that do NOT work at all. He also tells us how to position the offers and design them so that they call attention to the potential new patient. He lets us know ho...